Mother becomes a PrettyLittleThing ambassador aged 57 after being inspired by her daughter, 20, to post glamorous snaps online – and says she’s more confident than ever post-menopause
- Kasha Grimes, 57, has joined her daughter, Misha, 20 as an online influencer
- She has been hired by retail giant PrettyLittleThing to pose in their outfits
- Kasha boasts 17.5K followers while Mika has nearly 100,000
- PLT works with the biggest influencers in the world, including Kylie Jenner
A glamorous mother and daughter have both become influencers for online fashion giant PrettyLittleThing.
Fashionable mum Kasha Grimes, 57, from Gloucestershire decided to follow in her 20-year-old daughter Misha’s footsteps after seeing her success posting online.
At nearly 60, the mother-of-two is now one oldest online ambassadors for retail giant.
Kasha says her confidence has sky-rocketed since she started vlogging.
Fashionable mum Kasha Grimes, 57, has an Instagram following of nearly 20,00 and has become PrettyLittleThing’s oldest influencer
Kasha has joined her 20-year-old daughter Misha, following the footsteps after seeing her success posting online
The mother and daughter duo have since become an online sensation with thousands of viewers in hysterics at their frank chats and frequent clothes swapping.
In candid clips, they discuss everything from relationships, sex and porn to miscarriages and abortion.
Super glam Kasha now says she won’t ever look back after ditching her ‘mumsy T-shirts and leggings’ in favour of trendy PLT dresses.
She said: ‘All of my childhood, I looked in the mirror and could only see what people were criticising. I felt unhappy and under-confident.
The mother and daughter duo Kasha (left) and Misha (right) have since become an online sensation with thousands of viewers in hysterics at their frank chats and frequent clothes swapping. Pictured centre: Kasha’s other daughter
Super glam Kasha now says she won’t ever look back after ditching her ‘mumsy T-shirts and leggings’ in favour of trendy PLT dresses
‘And by my fifties, after having my girls, I was just so focused on them I barely thought about myself.
‘But once Misha started influencing I decided to put myself out there and start taking some risks.
‘What I really love is focusing on health, self-improvement and intimacy.
‘I want to empower and inspire middle-aged women by talking about subjects they would never normally dream of discussing.’
Speaking of her new career, Misha said: ‘All of my childhood, I looked in the mirror and could only see what people were criticising. ‘I felt unhappy and under-confident. I want to empower and inspire middle-aged women by talking about subjects they would never normally dream of discussing’
Kasha can be seen posing in a whole host of brightly coloured outfits on her ‘NiftyAfterFifty’ Instagram page.
Although she admits to having some Botox, she said the key to her youthful looks is a balanced and healthy attitude towards life.
However, despite amassing an impressive 17,400 followers on Instagram and just under 20,000 YouTube subscribers, she admits she has encountered a small handful of trolls.
‘Of course, I’m not everyone’s cup of tea – I’m Marmite!’ she said.
Kasha, from Circencester in Gloucestershire (pictured with Misha), can be seen posing in a whole host of brightly coloured outfits on her ‘NiftyAfterFifty’ Instagram page. Although she admits to having some botox, she said the key to her youthful looks is a balanced and healthy attitude towards life
‘I occasionally get comments that say “You shouldn’t be wearing those clothes when you’re 30 let alone when you’re in your 50s”.’
‘But I feel so much more confident than I did in my 20s.
‘And besides when I get those negative comments, I have a whole team of fans who come to my defence.
‘Now, there is no stopping me – I am genuinely doing it for the girls.’
Kasha frequently poses alongside Misha and her other lookalike daughter Anya, 22, who is media consultant.
Kasha frequently poses alongside Misha (pictured) and her other lookalike daughter Anya, 22, who is media consultant
And though the three look very similar, Kasha says they don’t get mistaken for sister: ‘I don’t think we look like sisters. I’m their mother first and foremost.
‘My daughters are my best friends and their best friends are my best friends too.
‘I’ve always been the crazy mother that everyone could come to and everyone could talk about.
‘I truly believe mixing with young people helps to keep me young at heart!’
Polish-born Kasha first moved to England when she was 18 – with just 50p in her pocket.
Polish-born Kasha first moved to England when she was 18 – with just 50p in her pocket. She rejected a place at a Polish university to pursue a career in the UK, despite not speaking English at the time
She rejected a place at a Polish university to pursue a career in the UK, despite not speaking English at the time.
After undertaking several jobs as a waitress and an au pair, she soon landed in a recruitment business where she finally began to flourish.
She went onto set up her own agency before moving into the rentals business.
She then started vlogging alongside her daughter and soon attracted the attention of fashion giant PrettyLittleThing – which she admits is one of her favourite places to shop.
Having been married for 24 years, she admits she’s extremely happy and feels her ‘most confident’ now, post-menopause.
Having been married for 24 years, she admits she’s extremely happy and feels her ‘most confident’ now, post-menopause
The savvy businesswoman credits her boost in confidence with beauty pageants which she begun to enter in her early fifties alongside Misha.
She said: ‘I did the worst thing that any woman can apparently ever do: I entered a beauty pageant.
‘But I don’t worry what people think it made me feel fantastic.
‘Previously, I would never have dreamed of wearing a two-piece bikini. But now I pose in them on my Instagram page to show women that ageing is a natural process and we should be proud of our imperfections.’
The savvy businesswoman credits her boost in confidence with beauty pageants which she begun to enter in her early fifties alongside Misha
Daughter Misha, who has been an influencer for two-and-a-half years, has been nothing but approving of her mother’s glittering influencing career.
She said: ‘My mum is without a doubt my greatest inspiration.
‘I admire her message of living life to the full regardless of your age – and I have seen her grow in confidence further.
‘Our relationship has evolved through influencing and in the last two years we have become an equal partnership where she supports me and I support her.’
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