Sex toy shopping isn’t always the most friendly experience. And for those who are disabled, it can be even worse. Common sex toy marketing excludes them from the entire pleasure narrative, and when it comes to finding a sex toy that’s comfortable to use? Pssh, it can be incredibly challenging.

That’s why sex toy company OhMiBod designed its newest toy, Lovelife Rev, a finger massager, with accessibility top of mind. Initially created with older users in mind (hey, Grandma has needs, too!), Rev’s features were found to also be helpful to anyone with dexterity challenges, Suki Dunham, the founder of OhMiBod, tells Cosmo.

The hope: That the Lovelife Rev will help those who normally feel excluded from or have their needs glossed over by traditional sex toys join the ranks of people who use and love vibrators.”In some cases, [their] needs and desires become invisible,” Dunham says. Well, not anymore.

Lovelife Rev—which launches today, and is available for $69 at lovelifetoys.com—took over a year and a half to develop, Dunham adds. But it was worth it. It’s a lightweight vibrator that has an ergonomic shape that slides over a user’s fingers, making it perfect for anyone who might struggle to get a sufficient grip on objects. It also comes with a user manual printed in a larger font for better readability, has a quiet but powerful motor, and seven vibration patterns—because y’know, you still want a good sex toy at the end of the day, not just one that ticks a few essential boxes.

While it isn’t the first toy to come with a finger grip, just from looking at Rev, you can tell it’s a more substantial grip than other options, like Dame Product’s Fin—which is cute, but often hard for anyone to get a handle on.

Brava to OhMiBod for introducing a product for people who are often excluded from traditional sex toy marketing and development. As for more accessibility-focused toys in the future, Dunham says it’s definitely on their radar. Hopefully, other sex toy brands also take note so accessible sex toys can become the norm, not just a passing trend.

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