When Target announced it was bringing back archival pieces from 20 of its designer collaborations over the years, the ears of many once-scorned shoppers perked up. For those who missed out on some of the instantly sold-out collaborations (from Missoni madness to Proenza Schouler flying off the shelves), this is a second chance to score the affordably priced designer pieces.
Among the lineup of designer collaborations making a limited-edition comeback is one of Target’s most popular: Rodarte. Launched in 2009, the Rodarte x Target collection featured 55 pieces including dresses, skirts, tights, and more—all designed by the brand’s creative directors, Kate and Laura Mulleavy. As part of Target’s 20 years of designer partnerships celebration, nine pieces from the archival collection will be reissued.
Included in the Anniversary Collection are romantic tulle and lace dresses, a blouse, camisole, and skirts. A sheer magenta pussy bow blouse and matching tulle skirt capturing the essence of the ethereal, ultra-feminine Californian brand will also be reissued. Prices range from $20 for the lace camisole to $40 for the mini dress. The blouses and skirts will retail for $25 and $30, respectively.
Along with Rodarte, Target will also be bringing back pieces from collaborations with Missoni, 3.1 Phillip Lim, Zac Posen, Lilly Pulitzer, Jason Wu, Anna Sui, and more. Prices will range from $7 to $160 and—unlike many of the previous designer collabs—will include extended sizing.
“Two decades ago, when we first set out to make beautifully designed products affordable, we created a movement in retail and culture that proclaimed that design could be—and should be—for all,” Rick Gomez, Target’s executive vice president and chief marketing and digital officer, said in a statement. “This Anniversary Collection takes our guests on a nostalgic journey through our designer collaboration history where they can discover products that they’ll fall in love with all over again, or for some, for the very first time.”
Target’s Designer Anniversary Collection will be available to shop starting Saturday, September 14, in stores and online at target.com.
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