The only thing that Serena Williams might excel at more than tennis: Picking memorable outfits. Since the 23-time Grand Slam winner earned her first major win at the 1999 U.S. Open in her buttercup yellow Puma dress and beaded ‘do, it was clear the now-GOAT was both a sport and style star.
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She’s continued to prove this superstar status, wearing everything from fierce catsuits and crop tops to tutus and denim on the court. In fact, it seem like the multi-hyphenate athlete, mom, designer and entrepreneur has pretty much worn it all. There was the animal-print number at the 2014 U.S. Open, the pink Nike blazer at the 2014 Australian Open and the blue Nike frock that featured chic cutouts at the 2016 French Open — just to name a few.
Adding some edge to the pleated skirts and polo shirts so often associated with the sport, Williams has never shied away from showing off her personal taste (and fabulously fit physique!) on the court, first through her partnership with Puma and now with Nike.
But it’s not just about looking good for this OG tennis star. A lot of her boldest looks come with a strong message. For instance, at the 2018 French Open, she wore a short-sleeve catsuit that she emotionally shared was in honor of “all the moms out there that had a touch pregnancy.” And even though it had functional capabilities like helping to support blood circulation, the tournament organizers decided that no more styles like it would be allowed in the future. So what’d she do? Took a stand the following year, wearing a design by Virgil Abloh for Nike that featured words like “Champion,” “Queen,” “Goddess” and “Mother” written in French.
For all of Williams’ best on-court fashion moments of all time, keep scrolling!
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