Love Island is just round the corner, and just ahead of the series' launch this Sunday, the hype couldn't be greater.
One of the singletons hoping to find lasting romance is single Ollie Williams, already tipped to be a divisive figure on the show.
A talking point among the islanders could be his extraordinarily wealthy background – with his family home worth an estimated £9.2 million.
Lanhydrock Estate, located in the picturesque Cornish country, boasts a two-storey porch, a gallery 116 feet long, and a gatehouse.
It's listed on the National Trust – which describes the pad as "an unpretentious family home" – with visitors able to peek their noses into 50 of the rooms.
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Ollie's dad heads up the company that owns the property – but will it impress whichever lucky girl he sets his sights on?
Ever the fancy lad, the 23 year old has dished what his ideal date would be – and it sounds like it would hit the wallet hard.
"My ideal first date would be a restaurant in Cornwall on the coast," he revealed. "Where you can overlook the sunset and have a 12 course taster menu with wines.
"That's always a great first date. It could be awkward with 12 courses to go if you didn't like each other…but it's a beautiful date."
Judging by what he's said so far, he won't be shy with his wealth in the villa.
Ollie describes his job as "land owner", and said: "My father is Lord of the Manor of Lanhydrock.
"The family title is Viscount Clifden. When my father passes away or abdicates, as the eldest child, I will take on the titles and the estate.
"I'm the heir of Lanhydrock."
His Instagram is no more modest, with snaps showing off his jet-setting ways.
Photos of boats, days at the races and swimming pools are all testament to his background.
After all, his chat-up line of choice is a boast that he owns…a beach.
"Best chat up line I've ever used," he said, "Is, 'Do you know Polzeath Beach in Cornwall? I own it.' That's it, chat up line done."
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