Simon Cowell has found himself at the centre of an online storm after revealing he plans to take on the K-pop phenomenon.
The X Factor legend took to Twitter to reveal he has scrapped plans for X Factor: All Stars and will instead launch a nationwide search for a new pop group.
Speaking in a promo video to encourage auctions, Simon, 60, said: "We are launching X Factor: The Band, this December.
"We have weeks to get this together.
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"Very simply, we are going to try either the biggest boy group in the world or the biggest girl group in the world."
The music legend added: "We've done it before. We are going to do it again.
"Right now K-pop is ruling the world.
"Now it is time for UK-pop."
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Within minutes of the clip going live enraged K-pop fans let rip.
One vented: "I never thought I’d see the day where K-pop stans are united because we collectively agree Simon Cowell and UK-Pop is a joke."
Another moaned: "Did he….did he forget that One Direction happened…?
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"Has UK-Pop not sort of always been pretty much happening?"
Meanwhile, a third continued: "The way he says UK-Pop. [sick emoji].
"It’s literally pop Simon and you have been in the music industry ever since.
"Just admit it…your group is never going to beat BTS."
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