Lidl GB release ‘Big on Quality for all’ advert

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Last year, Lidl launched the Lidl Plus App that offered shoppers exclusive discounts and points for rewards. A year on and the supermarket giant is celebrating the app’s first anniversary and giving customers the chance to win big prizes.

Lidl is only one of a few supermarkets to not offer a loyalty card to customers. 

Instead, they created a free app that gave shoppers daily deals, discounts and points which turned into rewards. 

Now one year on, Lidl will be giving one lucky customer £10,000 if they win the prize draw. 

Available to both new and existing users of the Lidl Plus App, customers will have the opportunity to enter a free Birthday prize draw every time they shop. 

Shoppers will earn one entry when they spend £1 or more and scan their Lidl Plus card. 

This entry can then be submitted in the app for a chance to win.

50 runners up will also win a £50 Lidl Plus shopping coupon to spend during their weekly shop.

As for when customers can take part, the Lidl Plus Birthday Prize Draw will be live from Thursday, September 2 to Sunday, September 5, 2021.

The news means savvy shoppers who visit the store between the dates could be in with a chance of winning a whopping £10,000.

Christian Härtnagel, CEO at Lidl GB, said: “Our customers know that we offer the best quality products at market leading prices. 

“We designed Lidl Plus so we can provide an even better, tailored, shopping experience for our customers, as well as to thank them for their loyalty.

“It’s been great to see so many Lidl fans making full use of the app in the last year – whether it’s getting up to £12 off every month with Coupon Plus or enjoying great discounts on products every week. 

“We can’t wait to bring savings to even more customers in the future,” he added. 

For those who won’t win a prize, Lidl still has many exciting offers with new coupons arriving on the app every Thursday. 

And there is also the chance to unlock money-off coupons when a customer reaches their spending targets. 

For example, £10 off when you spend £200 in a month. 

Lidl Plus is available to download now from the App Store and Google Play. 

Terms and Conditions: 

Only valid on qualifying purchases made from Thursday, September 2 to Sunday, September 5, 2021.

The Lidl Plus user must accept the terms to enter the prize draw via the home section of the app. 

When a customer spends £1 (excluding infant formula) and uses their Lidl Plus card they will receive one entry.  

Customers are then required to submit the entry to participate in the free prize draw. 

The winner will be selected at random. 

Lidl Plus users must be over 18. 

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