If you keep up with beauty trends, you’ve likely heard of eyebrow lamination. Brow lamination has been all the rage on Instagram, according to Allure. It’s the trend looking to replace microblading and take over as the new best way to get the perfect eyebrows. Here’s everything you need to know.

Eyebrow lamination is a non-invasive way to get fuller-looking brows and encourage the growth of your natural hairs, and it’s especially helpful for those who want to recover from overly plucked or waxed brows. The process originated in Russia and has since spread across the world. Allure spoke with a brow expert who says the process “takes your unruly or thinning brow hair and smoothes it out while also lifting the hair in a more vertical direction. The end result is super smooth brows that look like you have brow gel on them.” 

This new way of perfecting your eyebrows is said to be long-lasting and less painful than other methods, like waxing or microblading. But how “long” is “long-lasting”?

Is eyebrow lamination worth the hype?

The brow lamination process is done in three steps. It starts with a lift to your eyebrow hairs to keep them in an upward position, followed by the application of a neutralizer to keep them in place and a nourishing oil to prevent skin irritation (via Healthline). According to Cosmopolitan, this method can cost between $80-$140, depending on where you get it done. With such a high price tag, you may be wondering how long it actually stays on your eyebrows.

According to PureWow, brow lamination can last for about 4–6 weeks, depending on aftercare. After getting her own brows laminated, the article’s author shared the advice she received from Katya Dmitrenco, founder and owner of KD Brows in Studio City. “For the best results, you are advised not to get your brows wet for 24 hours after the treatment,” she said. “Katya recommended applying a castor or squalene oil at home to hydrate the brows and brushing them upwards. If properly maintained, brow lamination can last anywhere from four to six weeks.” It is also fast-acting. Your brows will look great right after the lamination process is completed. 

Brow laminating can stay in place for several weeks if cared for properly. So if you’re looking for a less invasive method for eyebrow maintenance, brow lamination might be right for you.

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